Through this
article, you will get to know about the profession, which communicates ideas to
inspire or captivate consumers through both physical and virtual art forms,
created by hand or using computer software. Yes! I’m composing about
communication design, which is well-known as graphic design. They are the
visual communicators who create effective visual conceptual elements in the
form of images, illustrations, and all works of design firms and more; to
achieve specific creative outcomes after solving the challenge of
communication! But this does not fully answer the question, What actually the
graphic designer meant? And why actually we need graphic design in our lives ?
Here is a sneak peek of various positions that any graphic designer can strive towards
and the absolute definition can be known depending on the kind of role you pick
as a graphic designer.
- Art
Director: Managing
and coordinating between production artists and illustrators to make sure the
projects are completed on time and to the client's satisfaction.
- Art
Production Manager: Managing
the production aspect of art generation and creation, with a focus on improving
efficiency and also lowering costs.
- Creative
Director: Managing a
creative team that creates visuals for product branding, advertising campaigns,
etc.
- Package
Designer: They create
and design product’s packaging for marketing in terms of both design and
physical construction.
- Brand
identity developer: Develop
the organization’s brand Identities in detail.
- Visual
image developer: They
create images and designs through 3D modelling, photographer, and image
editing.
- Visual
journalist: They
create informational graphics know as infographics for print or digital
application.
- Broadcast
Designer: All about
creating visual designs and electronic media to be used in television
productions.
- Logo
Designer: They create
the visual expression of the organisation's key message or value.
- Interface
Designer: They
develop graphical user interfaces and usually work for website development
companies.
- Multimedia
Developer: They
apply graphic design skills to sound and motion / video.
- Content
Developer: They
create written, graphical, video or any other multimedia content depending on
client's brief.
Soo my dear
reader.. I think by now, you got an idea about what are the different forms of
graphic designing.
BUT..! How
to?
This field puts a
great deal of emphasis on experience, even if that experience is simply developing
your own work. A few graphic designers don't go through any sort of formal
training and are completely self-taught, these people typically have an
advanced aptitude for computer-aided design(CAD).
Education: Many
graphic designers complete a bachelor's degree with a major or concentration in
graphic design, either at a traditional college or an art institute.
Training: People
with bachelor’s degrees in unrelated fields often can get the training they
need through technical programs such as software training courses. They might
also take specialized courses in graphic designing and complete internships or
do freelance work.
Skills required to create
eye-catching visuals:
Apart
from technical and drawing skills, you'll need to show:
- passion and enthusiasm for design, with a creative flair and mind.
- a flexible approach when working in a team of other designers.
- excellent communication skills to interpret and negotiate briefs with clients and colleagues.
- good presentation skills and the confidence to explain and sell ideas to clients.
- time management skills and the ability to cope with several projects at once sometimes.
- accuracy and attention to detail when finalising designs, in order to get desired outcome.
- being open to feedback and willing to make changes to your designs effectively.
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Now let’s
know what does a graphic designer do?
by knowing about their job duties and responsibilities.
As
a graphic designer you will need to:
- meeting clients or account managers to discuss the business objectives and requirements.
- estimating the period of time required to complete a job and providing quotes for clients.
- developing design briefs that suit the client's purpose and requirements.
- thinking creatively to produce new ideas, concepts and developing interactive design.
- using innovation to redefine a design brief within time and cost constraints
- presenting finalised ideas and concepts to clients
- working with a range of media, including computer-aided design (CAD), and keeping up to date with emerging technologies out there.
- proofreading to produce accurate and high-quality outcome.
- demonstrating illustrative skills with rough sketches and working on layouts.
- commissioning illustrators and photographers for work.
- working as part of a team with printers, copywriters, photographers, stylists, illustrators, account executives, web developers, marketing specialists and other designers.
Salary:
As
the Graphic designer Job involves creativity mind and innovation, the employee
gets lucrative salary. However, Graphic
designer salary in India varies as per the experience. A designer who freelancer can
earn around Rs 90,000 to Rs 5,25,000 per annum. While a junior graphic designer
can earn approx Rs.90,000 to Rs. 6,00,000 per annum whereas a senior graphics
designer can earn approx Rs. 180,000 to Rs 8,00,000 per annum. According to
Payscale, the average salary of a graphic designer is Rs 270,000 also it
various as per the individual's skill, ability and experience.